MNZ Store

Digital Transformation

Maryam Nassir Zadeh is among the finest high-end clothing boutiques in NYC, humbly catering to a very desirable clientele. They were in need of a chic, timeless online shopping experience that would maximize product views and improve the overall usability and site navigation.

Aesthetics

Product pages display large, dramatic images in scrolling form — in favor over a traditional zoom — to mimic the artisanal properties of the products themselves. Since the initial launch in 2011, sales and unique site visits have approached nearly 600%.

MNZ Store

Digital Transformation

Maryam Nassir Zadeh is among the finest high-end clothing boutiques in NYC, humbly catering to a very desirable clientele. They were in need of a chic, timeless online shopping experience that would maximize product views and improve the overall usability and site navigation.

Agency

Lemonade NY

ROLE

Design Director

YEAR

2011, 2014